Logo & Brand Development
BRAND STRATEGY AND IDENTITY
SOCIAL MEDIA HEADERS
Harmony Creative Print are a print management company who really care about their clients. For them it’s not about quantity of orders, it’s about finding cost-effective quality solutions to an individual customer’s requirements. The Art of Communication was commissioned to develop a logo and branding that portrayed this ethos and the idea of working together ‘in harmony’ to get the best results.
What we did
The honey bee works as a collective for the common good of the hive, with each individual bee having a specific role. It was therefore felt that this was similar to the Harmony ethos. The logo we developed has a lighthearted element without being comic. A really striking colour scheme and graphic elements have been used across a range of items for maximum impact.
With the logo in place we then applied the branding principles across stationery, marketing materials, give-aways and the website. The result is a vibrant consistent message that has really had great impact.