Welcome to The Art of Communication website.
The Art of Communication is a freelance graphic design and branding studio based in Southampton
Graphic design, branding and marketing strategies
You may, like many other small and medium business owners, be overstretched with the day-to-day running of your business. You know that you NEED to do some marketing and you SHOULD do social media but:
- you haven’t got time to be bothered with it all
- you don’t know where to start
- you think it will be too expensive to outsource
The Art of Communication work alongside SME business owners as an outsourced department, developing brands so that they have value and credibility, and marketing collateral for exposure.
The ethos at The Art of Communication is about creating marketing strategies that will increase business leads. This is achieved by transforming the experience of your clients and creating meaningful connections with your audience or potential customers.
Whether it is a brand redesign, creating brochures for new products or services, or social media and blog content to keep your brand alive and search engines happy, The Art of Communication can help build a strong and consistent brand experience.
My role is that of creative problem solver. Design is more than just aesthetics. It’s about making sense of the content and creating a visual narrative for potential customers to help them navigate the information you want to get across. It’s all about increasing business leads through an emotional desire to WANT your products or services rather than need them, and this is initiated by impactful design with strong messaging.
Working together to achieve your vision
Working with The Art of Communication is all about working in collaboration. Initially we need to get to know each other so that you know what I will need from you, and I need to understand your business ethos, vision and intentions going forward. We can then look at your USP, develop a strategy and working method that fit’s with your busy situation and working practices and start delivering your story.
The Art of... Logos & Branding
Your brand should be at the heart of everything you do so it is important to get it right. The Art of Communication design logos that don't just look stunning but that also convey what your business is about. We then develop a brand that will help you get where you want your business to be.
The Art of... Marketing Literature
Corporate literature comes in a variety of sizes to suit all applications and budgets. The Art of Communication base the designs on marketing principles that ensure your corporate literature not only looks good but delivers a message effectively to the target audience.
The Art of... Packaging Design
The Art of Communication can take your packaging from concept through to final production. Working closely with you and the packaging supplier to understand the specific issues regarding your product, we devise solutions appropriate to the market and your budget.
The Art of... Websites
Your website is an important part of your marketing strategy. The Art of Communication create responsive WordPress websites that show your brand in the best light and that you can update yourself if you wish. We can set up your social media platforms to reflect your website styling.
The Art of... Exhibition Graphics
Whether it is an A3 tabletop or 2m pull-up banner, or a 3x4 exhibition system, The Art of Communication can create eye-catching designs with striking imagery to attract visitors to your stand from across the exhibition hall. We can also design promotional give-away items to keep them engaged.
The Art of... Book Design
The Art of Communication works with individuals and businesses wanting to indie-publish their work, providing a personal service to produce covers that reflect the genre and content of the book. We can also help with promotional material and help build an author brand.
About The Art of Communication
Whether you are a start up needing a logo or an established business needing a brand refresh, marketing literature or an exhibition stand, The Art of Communication is here to provide effective design to get you where you want to be. An effective graphic design solution is understanding the right message – and communicating it to the right people. And that’s what we do best!
The Art of Communication has built a reputation for marketing-led innovative creativity and great customer service. The business started in 2008, although experience in the industry is far longer. If you’re looking for a passionate designer who will pull out all the stops to help you drive your business forward – then give me a call.
Through friendly, personal and approachable service The Art of Communications helps organisations, business and individuals achieve their potential through powerful marketing materials. Whether it is a logo, a business card or large multiple page document our customers get the best service and attention to detail.
Listening properly is at the core of good graphic design. Fully understanding a brief isn’t something all designers seem to be able to do, which is why results sometimes don’t achieve the response they should. But understanding objectives and gaining insights into a company’s needs are among The Art of Communication’s strong points — communication is at the heart of everything. So if you’re looking for thoughtful and thought-provoking graphic design then look no further.
Quality design, on time and on budget – every time
Do your marketing materials need a refresh?
Today more than ever printed material can quickly look outdated, especially if it is created to reflect web design. This is why some companies just stick to internet marketing but they are missing an opportunity.
With digital print such excellent quality now, short runs are good solution for producing brochures and leaflets. The internet is an oversaturated marketplace and website view times are frequently just a few seconds. A well thought out targeted brochure landing on a potential client’s desk will have considerably more impact and if it is of sufficient quality will probably be filed for reference until your product or service is required.
If you don’t have leaflets or brochures or they are looking tired it is probably worth seeing if they can be improved on.
